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Tuesday, June 20, 2023 9:27:50 AM
If they land a celebrity endorsement, or launch a large advertising campaign for any of the well-researched products, it's off to the races. Just having this kind of endorsement from the Flying C Bar Ranch is very significant and opens up the ability to sell to veterinarians around the country.
From the press release, in part...
"Livestock Impact has improved the FCBR personal equine program since being released in 2019 and has definitely proven the effectiveness of being supplemented daily on many top performance horses in the cutting, reining, rodeo and the horse racing industry across the country. Nutritionally sound horses are happy horses; happy horses are consistently winning horses. Livestock Impact has definitely given these equine athletes a winning advantage.”
And the PluriPain products have lots of testimonials as well. Imagine if that became a go-to pain pill in botanical form that gained wide acceptance. I'll be curious to see if they launch a big ad campaign.
In the meantime, I'm still nibbling away at shares!
![Bullish](/static/images/ih2-bull.png)
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