BRBL is slowly working its way out of a deep hole of debt! But with a 20 year experienced sales pro on board, it's a near certainty that every week brings increasing revenue to the company, especially when they say they're averaging 2 new customers per day.
As soon as they hire their new Sacramento sales rep, that will further accelerate their growth of customers. Plus, as yesterday's news release suggests, they anticipate profitability as early as Q3 this year. That's pretty remarkable progress considering BRBL only opened for business last July.
One of the other reasons that keeps me here is because of the quality of the equipment and how competitive these guys are. And yes, for many early investors, they probably even seem completely ruthless with all of their reverse splits. I've had way more than my share of reverse splits in my first 3 years of trading the OTC, so I get it.
But I also know big business is ruthless as well and if a small brewery wants to make it to the big leagues, they're going to need to fight their competitors along the way and this management team appears to be willing to whatever it takes to meet their objectives. These guys don't stop! And that's why I think this company will eventually succeed on a grand scale. As they say in Japan, "Business is War", and so I like having some ruthless fighters on board as they'll tend not to bend or break when they face more extreme challenges as they continue to grow.
Now whether I'm timing my investment correctly, hoping we've seen the last of the major reverse splits, is still to be seen. But with a rapidly growing customer base and revenue, it's a risk I'm willing to take. Plus, I only have about half of my planned investment and will scale in more with time, especially if we see that hospitality contract inked!
If you just separate out the ruthless reverse splits and dilution of the past and consider how much progress the company continues to make, it just appears that one way or another, they're going to scale to a very large beer manufacturer some day. When I see situations like this, I play them like a super-high-risk option, hoping for a mega payday someday.
Just my opinion; not investment advice.
Bullish
