Saturday, December 10, 2022 10:33:04 PM
This split can be a “kiss of death”
By contrast, a reverse split raises a company’s share price—and it’s typically a sign that a company is in trouble.
In fact, it’s been called “the kiss of death.”
In most cases, a company does a reverse split because its shares have fallen sharply–a sign that its business is struggling. And while the higher share price (following the split) might look better… it doesn’t improve the company’s prospects. Often, a reverse split does nothing more than prolong a company’s inevitable demise.
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