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Thursday, 09/15/2022 11:49:49 AM

Thursday, September 15, 2022 11:49:49 AM

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During December 2021, we launched Whipshots at a hosted event during Art Basel in Miami. This launch event garnered over 1.7 billion earned media impressions world-wide. We launched the product via the Whip Drop program on whipshots.com, with a limited quantity of cans to be sold each day for the month of December 2021. Following the success of our online launch, we launched brick and mortar retail distribution in the first quarter of 2022 and signed a national distribution agreement with RNDC, one of the largest spirits distributors in the nation. We also announced distribution through GoPuff and BevMo. We expect to register Whipshots in all states but starting in select markets with plans to grow cautiously.

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