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Tuesday, 08/02/2022 5:50:07 AM

Tuesday, August 02, 2022 5:50:07 AM

Post# of 10204
Why Genius Brands Stock Jumped 7% Today

Dave Kovaleski, The Motley Fool
Mon, August 1, 2022 at 3:01 PM

The children?s media company is hoping to benefit from its association with the late Stan Lee

What Happened

Genius Brands International (GNUS 7.33%) finished the day up 7.3% on Monday, closing at $0.805 per share. The penny stock had been up 13% at around 1 p.m. ET to $0.85 before dropping. The stock is down about 23% year to date.

It is not clear what drove the stock higher, although streamers Roku and RedBox Entertainment were also up big.

So what

Genius Brands is a children?s entertainment and media company, best known for its streaming Kartoon Channel, shows like Rainbow Rangers, and the rights to Stan Lee?s name as well as the intellectual property of Lee?s non-Marvel characters. These are not the characters you may know and love from the big screen but ones you are probably not familiar with.

The company has struggled to generate earnings but saw a 35% increase in revenue in the first quarter year over year to $23 million. Net income was just $1.3 million, about flat year over year.

Genius Brands got a boost in May when the company signed a 20-year deal with Marvel Studios, owned by Walt Disney (DIS 0.11%), to license the name and likeness of Stan Lee to Marvel Studios for future films and television shows and in Disney theme parks.

Now what

Genius Brands reports Q2 earnings on Aug. 15, so investors should be watching to see if there is any impact from the Stan Lee licensing deal. Also, the company is rolling out some new shows in the fall, including Shaq?s Garage, starring Shaquille O?Neal, and Wolfgang Puck?s Secret Chef Academy.

Genius has been saddled with high expenses and has not consistently delivered profits for investors. It has some solid intellectual property, but until it can turn that into earnings, it warrants a wait-and-see approach.

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