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Sunday, 07/31/2022 9:33:43 AM

Sunday, July 31, 2022 9:33:43 AM

Post# of 14822
ACCESSWIRE
Emergent executes Letter of Intent with Regen Biowellness, Inc.; Former L'Oréal President Jim Morrison to join Emergents Management Team
July 6, 2022·5 min read
In this article:

EMGE
+25.26%

HAUPPAUGE, NY / ACCESSWIRE / July 6, 2022 / Emergent Health Corp. ("Emergent") (OTC PINK:EMGE) announces it has executed a Letter of Intent to acquire Regen Biowellness, Inc., f/k/a Availa Bio, Inc. ("Regen"), a distributor of various products in the plant-based and regenerative medical fields.

Upon the completion of the transaction, Jim Morrison, President and CEO of Regen will join the management team of Emergent. Mr. Morrison is a legend in the personal care industry, most notably as President of L'Oréal. While at L'Oréal, Morrison oversaw growth that averaged more than 20% year-over-year. He engineered the acquisitions of Redken and Matrix and led the company during a period of unprecedented growth during his tenure. He is considered one of the top brand strategists in the personal care space. Morrison has had a long history of working with celebrities in the beauty space, such as Britney Spears, Kimora Lee Simmons, Flo Rida, Katharine McPhee, Christie Brinkley, Rob Lowe, Kylie Jenner and others. Morrison is currently CEO of Cannagistics, Inc. and Advisor to Kerluxe, Inc.

Emergent Health Corp., Wednesday, July 6, 2022, Press release picture
Emergent Health Corp., Wednesday, July 6, 2022, Press release picture
Business Week Magazine previously wrote: "Over the last two decades, Mr. Morrison has had a profound impact on the American Beauty Industry. In the industry's history no other executive has had the level of financial responsibility or breadth of organizational experience as Jim. His devotion to, and success within the American Beauty Industry is unmatched."