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Mary Barra, CEO Of General Motors, Says Her Company Will Sell More Electric Cars In US 'Than Anyone Else, Including Tesla' After Jim Far-ley, CEO Of Ford, Said His Company Would 'Catch' Tesla ...
Published: May 6, 2022 at 10:22 a.m. ET
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May 06, 2022 -- Mary Barra, CEO of General Motors says that by offering a full range of EVs starting at $30,000 and below, GM will sell more electric cars -- including Tesla -- in the U.S. by mid-decade. She said that in a Yahoo! interview shortly after Jim Farley, CEO of Ford, predicted on a recent earnings call that Ford would 'catch' competitor Tesla saying, "We're not going to compete or serve our customers the same way they (Tesla) are. We're going after pickup trucks, commercial vans, and Mustangs that will have Detroit swagger." ...

Mary Barra said in the interview, "Remember, we're not just selling primarily at the premium end. We're going to have electric vehicles affordable at $30,000. And in our joint venture with Honda we're going to have something even more affordable that that with our affordable electric vehicle.

"It's a little bit longer game. We're taking all the steps to do it right. We want to make sure we have a full portfolio of vehicles and we have said by mid-decade that we will be selling more EVs in this country than anyone else -- including Tesla."

While Farley is focusing on Detroit 'muscle cars' for EV domination, Barra is asserting that by offering lower priced electric cars -- in multiple GM brands -- GM will dominate electric car selling by mid-decade.

Farley cited his company's successful F-150 pickup truck and the large number of reservation for its all-electric Lightning. "No one has a pickup truck like this at $39,000." The vehicle has 10,000 pounds of towing capacity, boasts a 320 mile range, 563 horse power and flies from 0-to-60 in just 4.4 seconds, he said.

The Company says it already has some 400,000 vehicles on its order books coming out of March. Pent-up demand for Ford vehicles is greater than the company's ability to produce them.