Thursday, February 08, 2007 10:38:45 AM
Wednesday February 7, 12:30 pm ET
MANILA, Philippines, Feb. 7, 2007 (PRIME NEWSWIRE) -- Calrisa Rojo, CEO of Software Effective Solutions Inc. (SES) (Pink Sheets:SFWJ), a provider of CRM software, said today that the company plans to expand into new international markets and is currently looking to enter the highly attractive Southeast Asia market. Penetration into Southeast Asia is an integral part of the company's strategy for steady growth through expansion in new geographical markets.
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SES has already begun talks with prominent sales distributors in Southeast Asia, all of whom are all strongly positioned in the software market aimed at small and medium-sized enterprises. The company intends to obtain the support of these potentially strong partners to lead its penetration in this highly attractive and growing region. The new sale distributors will join SES's current team of two international sales distributors located in Thailand and Vietnam.
Effective is an easy-to-employ solution, which includes many CRM functions focusing on the small to medium-sized organization's need for greater internal efficiency, cost control, and customer service quality. Key features include best-of-breed functionality, high scalability, application flexibility, low total cost of ownership and rapid return on investment (ROI). Effective brings many advanced functions to the small and medium-business market generally only available in more expensive CRM packages aimed at large enterprises.
``We are very excited about the prospects of entering these new international markets,'' said Clarisa Rojo , CEO of SES. ``We will continue to leverage the experience we have already gained from operating in international markets, as well as build on our relationships with leading international software companies. SES will continue to target new and attractive markets to enable to us to generate new customers and revenue streams in 2007 and beyond.''
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