Impart Media Group Expands Into Europe With Interactive Merchandising Signage for Microsoft's Vista Product Release
Company Has Received Large Orders for the Smaller Display, Touch Screen Integrated, Impart IQ mini(TM) System
SEATTLE, WA -- (MARKET WIRE) -- 02/08/2007 -- Impart™ Media Group, Inc. (OTCBB: IMMG), a provider of end-to-end networked digital media solutions for the enhanced delivery of information, merchandising, brand marketing, and advertising, announced today expansion into Europe, as a supplier to the Interpublic Group's Momentum Worldwide subsidiary. Impart is providing an integrated, interactive merchandising shelf signage solution with 8.4" LCD touch screen, custom enclosure, Impart IQ mini™ player, dual solid state flash memory storage for both the media and Windows embedded operating system, plus USB future upgrade accommodations for Wi-Fi connectivity.
According to Impart's co-founder and Chief Sales Officer, Laird Laabs, "In retail, major brands such as Microsoft seek to create immediate awareness and influence at the very desirable, consumer point-of-decision. With Momentum's innovative retail marketing and media design capabilities, coupled with strategic, in-store product placement with our Impart IQ mini™ interactive signage system, the results are dramatically reflected at the store's cash register."
Mr. Laabs continues, "The European design was uniquely different to what we provided to Microsoft for their ZUNE product launch in the U.S., as the interactive Impart IQ mini™ display was rotated from poster to landscape and optimally blended inline with the merchandising product shelving."
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