Active Health Foods Inc (AHFD)

[PressAnyKey-]

$AHFD building a Brand? Covergirl? It’s a helluva list…

https://sincbox.com/clients

That company has 2 decades of experience

Established in 1999, Sincbox arose out of the desire to elevate traditional direct response TV (DRTV) into a viable advertising channel for brands. Though there’s certainly a place and need for traditional DRTV (sometimes referred to as “yell ‘n sell”) to sell entrepreneurial widgets, very few of those campaigns can make the transition to long term brand establishment. With this in mind, Bruce Somers took his initial 10 years of success with brands such as Sprint, DIRECTV, VISA, Los Angeles Times, Microsoft, Hoover, and Citibank (to name a few), and founded the creative agency, Sincbox Media. The goal was to give advertisers confidence that their brand equity would be utilized and protected while their advertising itself would be more accountable.
Beginning in 2000, Sincbox commenced with a 5-year/11-brand relationship with Procter & Gamble, including Cascade, Bounce, Dawn, Iams, Eukanuba, Covergirl as well as a co-branded venture with Whirlpool. This foray into Consumer Packaged Goods proved to the advertising world that even CPG was viable and successful channel in Brand Response.
Then, in 2005, Sincbox was hired as agency-of-record to re-brand Hamilton-Beach and their full line of kitchen appliances. Not only did Sincbox successfully generate their still-existing, corporate tagline, “Good Thinking,” but created a campaign of high-quality product centric commercials that aired for 5+ years without burnout.
Later that decade, Jarden Consumer Solutions contracted Sincbox in what would become a 6-year engagement by generating award winning creative for their collection of brands including, Mr. Coffee, Sunbeam, Oster, Margaritaville, and Foodsaver. As a formidable collection of brands, Jarden saw many of these campaigns result in double-digit growth at retail for their products.
As the 2nd decade of 2000 unfolded, Sincbox continued their successful creative Brand Response campaigns for clients such as Weber Grill, Zestcash, Merck, Gerber, and Gamefly (5 years to date and still going strong).
Currently, in addition to ongoing campaigns for Gamefly, Sincbox counts Omaha Steaks, ION Network’s Airbox, and Coravin as its clients.