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[Ecostate]

Recent polls suggest more than a third of Americans believe that either the official version of events never happened, or that US officials knew the attacks were imminent, but did nothing to stop them.

That's an impressive statistic in itself. Now look at the success Loose Change has had. Google Video acts as a portal for the movie, where you can also see the running tally of the number of times it has been viewed since last August. As I write, it stands at 4,048,990. By the time you read this, it will have risen considerably higher. On top of that, the movie was shown on television to up to 50 million people in 12 countries on September 11 last year; 100,000 DVDs have been sold and 50,000 more given away free. Then there are many more who have watched the film but are never counted, as a result of the active encouragement the film-makers give their supporters to burn the movie and distribute it to their friends. Avery says 100 million people - "easy" - have seen it. That may be an exaggeration, but it's fair to say that something extraordinary is going on.

The Loose Change story begins in May 2002 on the opening night of a Mediterranean restaurant in Oneonta where Avery, then aged 19, is working as a dishwasher. A friend of the owner, James Gandolfini (aka Tony Soprano), is a guest at the party and Avery gets chatting with him. "We started talking about movies and shit," Avery recalls. "Gandolfini told me, if you want to do something that matters, you have to talk to the entire world. You have to have something to say."

http://film.guardian.co.uk/features/featurepages/0,,1998430,00.html