Big Y, One of the Largest Supermarket Chains in the Northeast, to Sell Else Kids Nutrition Products
Friday, April 8, 2022, 7:00 AM ET
Following the company's business strategy and the success of Else Toddler Nutrition launch at Big Y, its plant-based kids' shakes products will be available in more than 70 new locations in New England
VANCOUVER, British Columbia, April 06, 2022 (GLOBE NEWSWIRE) -- ELSE NUTRITION HOLDINGS INC. (BABY) (BABYF) (0YL.F) ("Else" or the "Company"), the Plant-Based baby, toddler, and children nutrition company, today announced that following the successful launch and performance of Else Toddler Nutrition, retailer Big Y will be adding two additional products -- Else Plant-Based Kids Shakes, in chocolate and vanilla flavors, at all locations. The products are expected to hit the shelf in Q2 and extend the ' 'brand's shelf presence and offerings of its Clean Label certified, whole Plant-Based nutrition into the kids' segment.
Made from whole food, clean ingredients, including organic almonds, buckwheat, and tapioca, which account for over 90 percent of the ingredients, Else Complete Nutrition Shakes for Kids are packed with nutrients, free from dairy, soy, gluten, and contain 50 percent less sugar than other options available in the market. The products are specially designed to help support the growth and development of children.
Since launching its Plant-Based Complete Nutrition for Toddlers, which won the Good Housekeeping Parenting Award for 2021, the brand has received powerful testimonials and reviews from moms. Else Toddler Nutrition was also awarded "Best dairy alternative" at World Plant-Based Expo in December of 2021. It was also a finalist at the Nexty Awards at Expo West 2022.
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