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InvestSource Inc.: iFinix Appoints Ed Yeaker for Advertising and Promotional Campaign
Wednesday February 07, 2007 04:21:08 EST


Feb 07, 2007 (M2 PRESSWIRE via COMTEX News Network) --
Stocks in the News: iFinix Corporation (OTC: INXR), Microsoft Corp. (NASDAQ: MSFT), Ford Motor Co. (NYSE: F), Apple Inc. (NASDAQ: AAPL)

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On Tuesday, iFinix Corporation (OTC: INXR) announced that it appointed Ed Yeaker Associates, Inc of N.Y. to launch an advertising and promotional campaign for iFinix Corporation's Phoenix line of financial services and products. Drew Budhu, iFinix Chairman, commented, "We are pleased to draw upon Ed Yeaker Associate's extensive experience in brand building for some of America's largest corporations. With their creative input and marketing guidance we will employ a full range of integrated marketing tools, including television and print advertising, plus radio and internet marketing to generate brand awareness among individual investors, institutional investors and the financial community."


Microsoft Corp. (NASDAQ: MSFT), responding to a plea from former Soviet leader Mikhail Gorbachev, said Tuesday that it had no role in Russia's investigation of a school principal on charges of buying pirated Windows software. The company said it knew about the case months ago but did not instigate the prosecution. "This case was initiated by Russian authorities under Russian law," Olga Dergunova, chairwoman of Microsoft Russia, wrote in a letter addressed to Gorbachev.

Ford Motor Co. (NYSE: F) might hope resurrecting the once-mighty Taurus name will help reverse lackluster sales and a lack of desirable cars. One analyst says it's a good start but the automaker has a long way to go. Ford will rename its slow-selling Five Hundred model the Taurus, a name Ford previously had used for a car that became the nation's top-seller, two company officials said Tuesday. The officials spoke to The Associated Press on the condition they not be identified by name because the official announcement had not yet been made. The announcement is expected to be made Wednesday at the Chicago Auto Show.

Apple Inc. (NASDAQ: AAPL) indicated it would open its iTunes store to other portable players besides its ubiquitous iPod if the world's major record labels abandoned the anti-piracy technology that serves as the industry's security blanket. Steve Jobs, Apple's chief executive, made the case for abolishing the protections known as "Digital Rights Management," or DRM, in an open letter posted Tuesday on the company's Web site.

Tuesdays Close: Wall Street eked out a modest advance Tuesday after investors found little motivation in remarks by Federal Reserve officials and also shrugged off a warning from chip maker National Semiconductor Inc. Major indexes squeaked by with gains after spending most of the session extending Monday's losses. Investors have been left looking for direction after the Fed held interest rates steady last week, and as corporate earnings season winds down.