I like the more active Twitter account, but they aren’t Musk - they have 100 followers - they need actual PRs…
Sometimes I am stunned by this company’s incompetence- like children venturing out into the world for the first time, with no guidance or understanding of how to run a public company.
They should be issuing PRs and use Twitter as a secondary source to further disseminate those PRs about the company to avenues that aren’t following the news wire per se. But you need that PR as a base.
They are operating, so they have to be doing “something” - they should issue PRs about developments as they happen and comment on what they “anticipate” “expect” - ya know, typical “forward looking statements”…..so the public knows: a) what they are doing, b) why they are doing it, and c) what they hope to accomplish with said thing (how this translates to money for the company and potential increased shareholder value).
Need ideas? What are you doing? Folks have to be working on projects within the company. Why? Have them write a summary of what they are doing and why and if you land a deal (oh I don’t know, get some new or returning customers etc.) issues a PR - explain what you are doing and why and how the new deal and/or what your folks are working on will make money for the company; how much you hope to make, how you hope that will impact the future; what you expect, anticipate, project that work/deal to do for the company and shareholder value…
This shouldn’t be so hard…this is actually the easy part.
Following the charts is like driving a car forward while looking in the rear view mirror.
