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Tuesday, February 01, 2022 8:00:25 AM
DRYWORLD NEWS!!! NEW YORK, January 26th, 2022 -- via OTC Markets DRYWORLD, (OTC Pink: IBGR) is pleased to announce the launch of the Super League Triathlon Online Shop. Shop SLT now!
The online shop will feature Leisure, Technical and Accessories ranges focused on the triathletes lifestyle. The initial launch will be a lifestyle capsule range focused on the everyday athlete. This limited range will include Hoodies, T-shirts and Polos focusing on premium quality while not comprising an athletic fit. Additional styles and colours will be introduced on an ongoing basis to this collection.
Prior to the first Arena Games Triathlon powered by Zwift in Munich on April 9th, the technical range will be released onto the store, including the much anticipated Lightspeed 1000 Race Suit which has been developed with feedback from the worlds top triathletes.
The accessories range is to be launched at the same time and includes baseball caps, winter hats, water bottles, towels, socks and more.
Over the last few months weve worked closely with SLT to deliver a graduated merchandising program that offers a comprehensive range of products for elite and everyday athletes, as well as fans of this exciting sport, said Ian Hollister Head of Partnerships from DRYWORLD.
This capsule collection is a great way to open our store in collaboration with Dryworld. We are really excited about products that are in the pipeline and we look forward to unveiling more of our merchandise in the coming months alongside some exciting racing at the Arena Games Triathlon. Martin Cawte, Chief Commercial Officer, Superleague Triathlon
For more information on the partnership between Super League Triathlon and DRYWORLD, please see the Press Release from Dec 7, 2021 highlighting the partnership.
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Contact:
info@thedryworld.com
www.thedryworld.com
Keep up to date with DRYWORLDs latest announcements by signing up for the company newsletter found here: https://thedryworld.com/contact
About Dryworld
DRYWORLD is a premium performance sports brand offering innovative, superior quality apparel and gear for the athlete in all of us. We build purpose-driven products that give all athletes the edge. Engineered by athletes, proven by science.
About Super League Triathlon
Super League Triathlon (SLT) is the world's premier swim-bike-run Series, pitching the very best athletes against each other in quick and exciting race formats in fantastic destinations across the globe.
The Championship Series takes place from August-November with the best triathletes on the planet doing battle over game-changing formats which are redefining the sport for a modern audience.
Super Leagues Arena Games Triathlon is a dynamic new esports format which blends in real life and virtual racing to deliver an immersive viewing experience via a unique partnership with Zwift. It will crown official triathlon esports World Champions thanks to its ground-breaking partnership with World Triathlon.
For more information visit superleaguetriathlon.com.
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