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Re: SC8 post# 143382

Monday, 12/27/2021 2:08:43 PM

Monday, December 27, 2021 2:08:43 PM

Post# of 176403
Hopefully they are setting up different “divisions” within the corporate entity.
I’m wondering if they are already working on licensing this out to an established provider in the field so they can focus on IDE.
I agree no company needs a bunch of armchair quarterbacks telling the Dr. how to play ball.
Like I said... I was instrumental in marketing a dozen retail shops into a 12-15 million a year business consistently... with very limited money.
Our ace in the hole was the fact that our stores were in Hawaii where the world comes to surf and our team riders were local surf groms who became world famous.
ISOPET should be like the boring T-shirt sales that accounted for a few million a year bread and butter that paid the bills and allowed us to make some bigger riskier crazy moves that paid off.

WHAT IS THE CURRENT ACE IN THE HOLE? How could a functional breakthrough product be seen as a distraction while at the same time essentially functioning as a “proof of concept” ? How much is a full course of ISOPET therapy on average? Where are the high profile people.... celebrities, rockstars, country music horse owners etc... that could receive ISOPET treatment and blow it up on Twitter?

Things like military canines rescue canines police canines.... there are millions of these animals and sheer statistical math shows us there will be (X) amount of these animals who present cancer in exactly the parameters treatable by ISOPET.

In every “success” story the company getting the free press drops in a bit about radiogel changing chemo in humans.


I would have done “12 days of ISOPET” during the holidays abs found 12 candidates around the country... some high profile and some without means to treat and I would treat those animals creating a daily weekly monthly social media profile of their treatment course.

When I took over a pizza parlor that had gone to hell.... I cleaned the place up, modernized the facility and then gave every human in a 20 mike radius a free slice with proof of ID.
My pizza was extreme high quality gourmet and solid size.
It was $4.95 a slice I gave away five thousand slices.
The product was great and ultimately would end up selling itself but those 5000 people all had a story to tell others and within three months we were fully profitable and the cost ( about 50%) was easily absorbed.
Not only that we earned immense social good will.

No imagine selecting a Military Vets dog on Veterans Day.... a broke couples horse on Valentine’s Day. Imagine setting up a go fund me with “matching funds” to treat animals in need.

Imagine having free training days or weekends for interested people like myself.., to come and revive basic knowledge of the company and ISOPET that would enable them to visit Vet Surgery Centers in their local areas to get the word out but also not speak “out of turn”.


Is there a National Dog Day? National horse day etc? Give away a treatment.

Have they communicated with the Union of Animal Wranglers in Hollywood to see if any famous critters are sick? High profile success stories.

Set up a Social Media essay contest describing their sick dog or cat or horse and why they love it.....


Sponsor a short film contest....


These are five minute ideas.
I get I am basically w ring as an armchair quarterback but there are many ways to market that are NOT distractions but additions. That can almost run themselves.

I help for free as I’m sure many here would.


Set up a program where trained people get a simple sales package and get paid in stock to stop by every major clinic in their area.


ISOPET is not the end game but it is a hell of a lot more then a distraction and could certainly pay the bills if it is as efficacious as we have been told.

My goal was not to say the company is not doing an adequate job in sales.

I’m sure the Dr. is on it.... but there is always room for creative approaches.

If that wasn’t the case there would have been no need to create a BETTER chemo protocol for animals and ultimately humans.


Did I have a few cups of coffee and am I rambling.... definitely.... but like I said... the board has been quiet and needs some fire.

This was not a rebuttal to SC8.

Just thoughts.
I’m an entrepreneur and I just can’t help thinking of creative growth opportunities.


Happy Holidays.
Ro
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