Wednesday, November 10, 2021 6:14:54 AM
BODY
Info shared/credited from/to ST
Mindfulandfit
Bullish
11/9/21, 11:39 PM
$BODY
the bottomed out metaverse play you need to get into.
Meta just purchased Within, the creators of Supernatural and Wonderscope. These will be the fitness and kids communities built into the platform.
$BODY
’s connection to these two companies:
1. The Raine Group was a seed investor in Within, and the Co-Founder of Raine (John Salter) is on the Board at
$BODY
, and his firm owns 7% of the company.
2. Legendary Pictures invested in the seed round of funding for Within. Kathy Vrabek is
$BODY
’s Chief Strategy Officer and is the former President of Legendary Digital.
3. Daniel Kamerling is the Product Manager for Developers at Oculus, the company Meta acquired to make their VR campaign run. He now teaches developers how to build programming for Meta. He was formerly at Google, Riot Games, and Beachbody. The connection between Body and Riot will be unpacked with the rest of the DD in the comments.
https://angelino.news/riot-games-is-sublet-starwoods-santa-monica-office-from-beachbody-commercial-observer/?doing_wp_cron=1636528712.8751280307769775390625
Mindfulandfit
11/9/21, 11:40 PM
Connections between
$BODY
and the gaming industry and AI/VR/AR
*Matthew Halpern: Carl’s Chief of Staff and Sr. VP of Beachbody since 2013. He is the person who helped Carl champion the BOD digital pivot in 2015 and he’s the person researching and building out plans for international expansion. What was his MA (in Anthropology) thesis on? The Culture and Communities of Online Gaming.
*Irfan Ranmal - Executive VP of Data, Analytics and Consumer Behavior was formerly with Activision, Hulu and Disney.
https://www.linkedin.com/in/irfan-ranmal-2b107611/
*Paul Johnson is currently the Strategic Finance Analyst at Riot Games. He was hired just after the FRX/BODY merger and just before Riot sublet office space from Beachbody.
*CT Rhude was Director of Engineering at
$BODY
and is now the Director of Engineering at Riot Games.
*According to Zipia, employees most often leave Riot Games for Beachbody
https://www.zippia.com/riot-games-careers-36774/
1
Mindfulandfit
11/9/21, 11:41 PM
Multiple built out Beachbody webpages that are not active on Google but are searchable on Google. They are associated with two companies: Quepellin, and Visionary Rentals. Both of which are in business dev related to AR/VR.
https://www.queppelin.com/ar-js-for-webar/
*Beachbody and Myx have hired Sweatworks to build hardware for the Bike. As of today, the CEO of Sweatworks announced his company is working with 5 active brands to build out custom AI Vision Based Features (presumably as an addition to BODi) in 2022.
Note: CEO, SweatWorks at the World Health, Fitness & Wellness Week 2021, Interview https://youtu.be/VT_5jZcFoaA
We also know
$BODY
is currently hiring for Directors of Infrastructure and Technology. Both of which are requiring experience with in VMware (software for virtual movement).
https://careers.beachbody.com/us/en/job/R-1550/Executive-Director-Infrastructure
*Hired Jean Michel Fournier aka “The Fitness Futurist.” to lead International and Corporate Development.
* huge increase in hires related to business development in 2021 - including the hiring of 24 senior executives - many of which are tied to entertainment, media and gaming
1
Mindfulandfit
Bullish
11/9/21, 11:52 PM
Oh, and the addition of Blake Bilstad as Chief Legal Officer. His background puts us in great position for more related M&A. The original SPAC filings did mention mergers and acquisitions of companies and customer lists with innovative products was included in the growth story.
1
Mindfulandfit
Bullish
11/9/21, 11:55 PM
Last post of the night, Raine Capital also owns a minority interest in Zumba fitness + Kevin Mayer’s firm owns Moonbeam. The former already has exergames on the market, but will now get integrated into BODi and whatever new tech is on the horizon.
Relevant info: Investors Presentation https://www.sec.gov/Archives/edgar/data/1826889/000121390021007925/ea135103ex99-2_forestroad.htm
#Former Disney Execs Kevin Mayer, Tom Staggs Buying Digital Fitness Group Beachbody
https://deadline.com/2021/02/forest-road-spac-kevin-mayer-tom-staggs-buys-digital-fitness-group-beachbody-company-1234691065/
Tom Staggs on wiki https://en.wikipedia.org/wiki/Thomas_O._Staggs
References: BeachBody BOARD OF DIRECTORS
https://investors.thebeachbodycompany.com/governance/board-of-directors/default.aspx
Carl Daikeler Chief Executive Officer
Mary Conlin Director
Michael Heller Director
Kevin Mayer Director
John Salter Director
Ben Van de Bunt Director
https://twitter.com/tomstaggs?lang=en
Tom Staggs (@TomStaggs) | Twitterhttps://twitter.com › tomstaggs
Together w/@TomStaggs & $FRX team, we're merging the premier digital fitness streaming co. @Beachbody w/top trainers @ShaunT, @AutumnCalabrese, etc & a ...
Tom Staggs (@TomStaggs) / Twitterhttps://twitter.com › tomstaggs
The digital disruption of fitness and nutrition is here, and it's called The Beachbody Company. @thebeachbodyco · $BODY.
Ex-Disney execs invest in digital fitness business, Beachbodyhttps://www.latimes.com › business › story › ex-disney-...
Feb 10, 2021 — Former Disney executives Kevin Mayer, left, and Tom Staggs are merging their $300-million investment firm, Forest Road Acquisition Corp., with ...
The Wrap “Acquire or Die: Navigating the Era of Mega-Mergers & SPACS” will address the explosion of Hollywood mergers and the ramifications of ongoing industry consolidation" https://www.thewrap.com/thegrill-kevin-mayer-tom-staggs-jeff-sagansky-faiza-saeed/
Institutional ownership by whale wisdom https://whalewisdom.com/stock/body
#immersive #VR #VirtualReality #AG #AugmentedReality $lulu $pton $FB
#DigitalFitness #DigitalTrends #trending $AMZN $NFLX $DIS
#Metaverse
Top Brands Entering The #Metaverse https://www.searchenginejournal.com/marketing-in-the-metaverse/416813/#close
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