Wednesday, October 27, 2021 8:15:10 AM
Founded in 2008, headquartered in Virginia Beach, Virginia, HearingAssist has sold more than 500,000 hearing aids to nearly 400,000 customers via direct-to-consumer or through retail partners. HearingAssist was the first direct-to-consumer ("DTC") hearing aid company to use mass national television marketing to create a recognizable brand as America's #1 Affordable Hearing Brand. Since HearingAssist launched its acclaimed television spot (Hearing Assist Commercial - YouTube) in April 2018 on major national TV networks, it has generated more than $72 million of top-line revenue through July 2021. HearingAssist's products are currently displayed in over 757 Walmart’s in five states. In addition, HearingAssist has multiple vendor contracts signed and expansions currently underway with Walmart and other retailers. With the expected Over-the-Counter ("OTC") Law coming into effect in 2022, HearingAssist brand revenue projections are expected to exceed $150 million annualized by 2024.
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