Friends, thanks for your replies.
Well, just my short comment to this and that reply:
I am a 55 year old fashion freak since decades and know the fashion quiet well as I also have friends involved in this 'world'. Thus I compare my thoughts about SKNN with those of my friends, expecially this one who is running this mens wear shop (in Europe by the way)
1. I do not think that one can compare Skins with Prada, Vuitton, Gucci, Channel etc.. Those brands have been working on their success since many decades and, by the way, the prices are NOT paid by millions of young poeple but just aby a small elite group with rich parents...included Japanese !!!! But especially rich people love those brands and, if ever, it will take Skin years until they have such a reputation!
Just True Religion Jeans might be comparable...but how many Jeans, foot wear, brands will have such a wild chance than True Religion?! One shopuld not pick out such a successful stroy and start to see Ski´n on the same road. However....hope is not forbidden ,-)
2. Orthopedics shoes will not thrill young people! If Skin goes in this direction than my statements in my first post would be wrong: Old people will buy it but not young ones. Addtional, old people are conservative and not mad about design. They buy years and years the same style of shoes - maybe even in the same shoe shop. If Skins would goe into this direction this would not be a promising investment for me.
3. There are some newcomers in the market like GEOX. A very special single story with great success.....while other newcomers are that small that they are not intersting as an investment opportunity. By the way: This is what I am looking for - a great opportunity and not just a footwear company who is hoping to catch all groups of costumers - but might destroy a coll production line with too many ideas. Too much is not always the best also !
however, just thoughts. I am doing my DD and check if this is interesting longterm. But longterm here could mean 4-5 years....for a beginning. Lot of competition out there and it will cost millions to make this new footwear public. Revenues will be eaten for a long time by costs and debths. Dilution is a question as well, but maybe the small problem if investors keep the company up.
Sorry, for my clumsy european english.
cheers
