Innovative Food Holdings Inc (IVFH)

[Dickmo]

Next quarter will look better from a P&L standpoint as one can reasonably expect the $1.75 million PPP loan will be forgiven. But this is no longer a P&L story. It has become a cash flow story and that isn't looking good. This is not a company that can afford continuing losses for another 6 to 8 quarters.

The DTC numbers have fallen drastically, as expected. This has never been the company's strong suit and it is not at all clear what competitive advantage they have in this business segment. That leaves IVFH as a one-trick pony - restaurant and food service sales. If that segment falters, the company falters. Really too bad that Sam has done all he could to discourage retail investors. Now that he might like to raise cash, he will find it that much harder to do. Looks like the Board is going to have to throw in another few million to get this company over the pandemic.

If there are any retail investors left, they are too numb to know or care about this. After all, they were never going to see a penny from this POS anyway.