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Thursday, 08/19/2021 9:27:50 AM

Thursday, August 19, 2021 9:27:50 AM

Post# of 276
LOTZ...$3.79...in the P/M...CarLotz Unveils First Major Brand Campaign
Company urges guests to “take pride in getting used” … Used Cars that is!
RICHMOND, Va., Aug. 19, 2021 (GLOBE NEWSWIRE) -- CarLotz (NASDAQ: LOTZ), the nation’s largest consignment-to-retail used vehicle marketplace, announced today it has launched its first major brand campaign. Inspired by the company’s own values and mission to create the world’s best vehicle buying and selling experience, the campaign is designed to increase brand awareness and introduce people to the world’s smartest way of buying and selling used cars, through its unique consignment model. The campaign launched the week of August 2nd with out-of-home, radio and digital. Television, additional video content, sponsorships, local activations, influencer marketing and in-hub displays will follow in the coming weeks.

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