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Re: pauld21 post# 45104

Wednesday, 08/18/2021 9:58:33 AM

Wednesday, August 18, 2021 9:58:33 AM

Post# of 56474
Maybe, I missed it? I do wonder what our next move will be. We certainly need to get our cost under control. While our top is great our cost are just way out of line and that will continue to hurt the stock price. While the hit on H2 hurt we have been selling h2 at a loss for some time. Our cost of servicing fuel cells was 3x what we made. The lease arrangements we are still losing money on and I thought by now this should have been taken care off. As a leader owning most all the FC market for forklifts we should demand better pricing power and we need to stop eating all the losses because you cannot sell at a loss forever and continue as an ongoing business. We were told long ago the new stacks would save us 50% and I had hoped this would make us profitable, but still far away from such. I also realize employee cost and training will be going up so now more than ever we need to price to profits and not a loss. Better to start on that road now or we will find it hard to get past $30 and stay!
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