Sunday, June 06, 2021 6:07:40 PM
Has UAMA moved MVNO forward? Doubtful!
UAMA will need to:
a) Gain a resale agreement from one of the facilities-based carriers in BC and the Yukon. Has that been done?
b) Find a source of the phones subscribers WANT to BUY! Offering low cost junk won't persuade the public that any MVNO is REAL! How will UAMA finance the inventory and employees to actually activate the phones?
c) Set up Tier 1 customer service and make it available 24/7/365. How will UAMA finance this?
d) Figure out a workable marketing plan that makes UAMA (likely TNW Wireless Inc) competitive in the marketplace. Who plan architect be? Benoit Laliberte? Lawry Trevor-Deutsch? Both lightweights with no relevant experience or success in this area.
e) Start the process of advertising and building on the "brand". How will UAMA finance this?
f) Find, build and staff retail locations where potential subscribers can visit to see and feel the different phones, tablets and other devices and make purchases. How will UAMA finance this?
Given that the old 3G wireless network in the Yukon and Northern BC is said to be INOPERATIVE it seems that any discussion of setting up an MVNO is a pipe dream! I built the largest cellular resale operation in the US and I know first-hand what it takes to launch a successful operation.
UAMA lacks all of the industry relationships, industry knowledge, talent pool and capital required to effectively launch a successful MVNO in Canada.
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