Innerscope Hearing Technologies Inc (INND)

[Lebanon5]

Having their products on Walmart.com doesn’t require a lot of money unless they have thousands of units sold which is not the case with INND.
I sold products online on both amazon and Walmart, you can do it in 2 different ways:

1-You store and ship your products on your own and you take care of all the aspect of shipping returns etc...and all you get charged from amazon or Walmart is the referral fees.
2-you ship your products to their warehouses so you don’t have to deal with the shipping or returns and your customers get the product delivered faster since it was fulfilled by them. It will cost you less since you will never be able to ship on your own with the low cost that they do.

So my investment was mainly the cost of goods that I have stocked with them( I have control on how much I want to stock with them), the shipping from my warehouse to theirs and a minimal storage fees and the referral fee of course.

All I am trying to tell you that there is a big difference In the capital that is needed between having your product sold online, which you have control of inventory and dollars invested, and having a PO from them so they purchase you products and they pay for it and in this case you need a big capital to fulfill the purchase order.

That is why in my opinion, till they can’t get some products purchased by a retailer, there in no real guaranteed sales or big revenues to be expected and all Matt is doing is trying to fool investors with attaching his products to big retailers, most of the time, no contracts or agreements needed to do so.

JMO