Read the audited financials and SEC reports.
What audited financials and SEC reports? They have been a non-disclosing (dark) company for nearly two years. Who knows what kind of shenanigans have gone on behind the scenes in that time? Especially with someone like Chaz who has a long history of involvement with shady securities.
They should just file to go dark officially and promote sports drinks or crypto or MJ. Or maybe a hokey diamond-making process that can never be scaled up (wait, they already did that).
Do your own research, use third-party sources, and don't buy into the hype.