Univercell Holdings (UVCL)

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PURE ROMANCE: RECENT HISTORY

2004

Pure Romance is recognized by FORBES magazine.

“Pure Romance” is born; company is officially re-launched under new name.

Pure Romance throws bachelorette parties to the stars - including Jessica Simpson.

Pure Romance launches its national College Tour.

Pure Romance generates $35 million in retail sales.

2005

Pure Romance officially launches its unique breast cancer program, entitled Sensuality, Sexuality, Survival (SSS).

Pure Romance hosts party for Living With Fran for celebrity Fran Drescher.

Pure Romance moves to 47,000 sq. ft. Corporate Office and Warehouse in Loveland, Ohio.

In November 2005, Pure Romance incorporates lingerie and sleepwear into product line.

10,000th Consultant comes aboard in December, 2005.

Pure Romance financial reaches over $50 million in retail sales.

Chris Cicchinelli becomes first male President in Pure Romance's industry.

Patty Brisben appears on CNN’s “Paula Zahn Now” Show.

Pure Romance featured on VH-1’s “Celebrity Access”.

2006

Sneak peek of Pure Romance's new product packaging at the Silver Spoon's Golden Globes Buffet in Los Angeles, CA.

Pure Romance sponsors Sex Week at Yale, with Patty Brisben giving two presentations.

Pure Romance is a title sponsor for Young Survival Coalition Conference in Denver, CO.

Pure Romance throws bachelorette parties to the stars - including Nikki Cox/Molly Sims.

Pure Romance launches the Patty Brisben Foundation, a non-profit organization serving to strengthen, support and enhance the health services provided specifically for women.

Patty Brisben appears as a guest for the ‘Hot Topic’ segment on “The View”.

Patty Brisben selected from over a hundred nominations as an Athena Award candidate.

Patty Brisben locally wins the Ernst & Young Entrepreneur Of The Year Award.

Pure Romance selected by the Business Courier for the “Fast 55 Awards” (recognizing the fastest growing, most successful businesses in Cincinnati).

Pure Romance generates over $60 million in retail sales.
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