Tattooed Chef Inc (TTCFQ)

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Tattooed Chef Debuts Commercials in National Ad Campaign
Today 8:00 AM ET (GlobeNewswire)Print

Tattooed Chef, Inc. (Nasdaq: TTCF) ("Tattooed Chef" or the "Company"), a leader in plant-based foods, debuts its first commercials in a national ad campaign. The commercials are part of the Company's broader marketing strategy to increase Tattooed Chef's brand awareness and support the Company's distribution momentum in retailers nationwide.

"We are thrilled to announce the launch of Tattooed Chef's first commercials," said Sarah Galletti, Founder and the "Tattooed Chef." "Launching a commercial is the natural next step to drive more awareness and excitement around the brand and products as we continue to gain distribution nationwide. We are revolutionizing plant-based eating - bringing a new voice to plant-based food through our innovative products and with an all-encompassing and welcoming approach to inviting consumers into the plant-based category."

Produced by NitroC, Tattooed Chef's commercials animate ingredients with live motion cinematography of the Company's top-selling products including Cauliflower Crust Cheese Pizza, Mexican Style Street Corn, Cauliflower Mac & Cheese, Organic Acai Bowl, and Veggie Hemp Bowl. It is the first of its kind with a curated custom sound mnemonic using an antique tattoo coil gun, the sharpening of chef knives and an array of percussions with the accompaniment of the Tattooed Chef, Sarah Galletti, as the voice over.

The 6-second and 15-second commercials are now airing on a curated list of cable networks, connected TV, and digital media. The Company expects the commercials to reach over 80 million people seeking more plant-based eating options and will strategically use geo-targeting with digital media to build awareness in specific zip codes within a 10-mile radius of stores with distribution.