Tuesday, March 16, 2021 2:30:23 AM
2020 revenues--9,738,138 compared to 2019--8,978,888 8.5% increase.
2020 net loss--1,270,650 compared to 2019--10,123,380
Reduction in staff of 18 positions with reference in the "salaries and outside services" section of additional payments to contractors can be directly related to the development of the SaaS/cloud based software technology platform.
I know investors are disappointed in the overall quarterly revenue number but it pays to bear in mind that when you look at the breakout of the 2020 years revenue numbers there was a 58% increase in their primary service of "Digital Advertising"
2020--$6,085,038 compared to 2019--$3,830,131
When you factor in the stated direction the company has taken in 2021 with the AI.Advertising venture and the development of personas the ideal solution to (replacing cookies) but also it serves to provide an anonymized view of the ideal customer which will then be used to influence the creative process which all ties into their core service of Digital Advertising and 58% growth in one year is very impressive.
Also, it's worth keeping in mind that at it current share price it's still trading at a multiple of (5). Still the most undervalued company in the OTC.
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