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Tuesday, March 02, 2021 7:48:10 AM
BABYF... Else Launches Branded Store on Amazon, due to Demand Surge
VANCOUVER, BC, March 2, 2021 /PRNewswire/ - ELSE NUTRITION HOLDINGS INC. (TSXV: BABY) (OTCQX: BABYF) (FSE: 0YL) ("Else" or the "Company") the Plant-Based baby, toddler and children nutrition company announces today that it has experienced a significant surge in online demand for its products and has launched its own Amazon Brand Store on Amazon.com. The new Else Nutrition online store front provides an improved user experience enabling seamless customer journeys in product purchase, alongside a growing product assortment while better communicating the Else brand story.
"This takes us to the next level on Amazon," said Hamutal Yitzhak, CEO and Co-Founder of Else Nutrition. "We've already been seeing great response on the platform, and this combination of enhanced customer experience and access to greater ad tools, enable us to scale much faster. We will continue to build our brand and boost visibility on Amazon," she added.
Else Plant-Based Complete Toddler Nutrition was a #1 Best Seller on Amazon in the New Releases for the Baby/Toddler Formula category in Fall 2020. The 2-pack format, which was recently released, has already become the top seller in Amazon's New Releases in the Baby Powder formula category.
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