Baristas Coffee Company, Inc. (BCCI)

[tigerpac]

With the posting of some of the MM store names, you can look online at various products and see what the store is selling them for and what MM is selling them for.

Using La Estrella Mini Mart in Chicago as an example the candy and energy drinks you can buy online for $1.99 . MM sells the same products that are picked and delivered from that store for $3.99 . One would assume that the delivery fee would be similar.

So the customer is essentially paying double for the same. MM would pay Estrella $1.99. Estrella probably pays MM a fee to be on the MM network.

Therein lies the issue that MM will need to overcome. How many customers will pay 100% more for a product? I think their initial goal is to sign up as many stores as possible first and then figure out if customers are price conscious.

Without financials to see how things are going it's hard to tell right now.