Tuesday, February 16, 2021 2:04:13 AM
I did a look at traffic history for their sites yesterday.
The interesting thing is the relative success of the newer wholesale sites.
There are 3 established leggings sites, which are like the cash cows, getting much more traffic than the other sites, but at levels that aren't growing much lately. OnlyLeggings.com and WorldOfLeggings.com have each been around for 9+ years, and have the highest traffic, but at slowly decreasing levels, while LeggingsWholesale.com is only 3 years old, and started with impressive growth which has settled a bit, but it's still growing and hitting new highs.
Then the newer sites: MedicalMaskSuperstore.com (up & down with the pandemic), and very recently, FashionFaceMasks.com, WorldOfPets.com, UsaFashion.com, WomensFashionWholesale.com. Those last 4 are all growing consistently, but WomensFashionWholesale.com has done the best.
Notice, it's the wholesale sites that are doing the best. This is a recent thing Danny started right after closing the physical stores. The wholesale sites encourage people to set up their own online storefronts (& even gives advice on how!), and use the wholesale site for fulfillment. The larger the orders placed, the bigger the discounts. This is enticing for Americans making their own ecommerce sites, because usually they'd have to negotiate with manufacturers in China or other countries. Here, you have someone with a warehouse in LA, who you can pick up the phone and call if there are any problems, and they speak the same language. I think this is why the wholesale sites are seeing faster traffic growth.
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