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Friday, February 05, 2021 6:34:06 PM
I believe once these current Starbuds deals get done, I could see them changing their official company name to Schwazze and have all the entities be under the corporate name. It would create a one stop shop brand name and is original and be recognizable globally because it is unique.
Dye's old company Albertsons had 20 different brand name supermarkets under its corporate umbrella. It gets costly to do that but as Albertsons bought out some brands, it was easier to keep those regional names because customers had already established a relationship with the original entity.
Since cannabis is a relatively new business sector, it would be easy to make it one corporate brand name and get the public to identify with a unique catchy brand name.
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