Ecosciences Inc (ECEZ)

[Taco1]

Dan Cohen
EcoNow Solutions/Ecological Concepts, Inc


Jericho, NY

• Tasked to build a dedicated sales organization to grow start-up subsidiary of a public corporation.
• Crafted overall sales strategies and coordinated activities of sales personnel to achieve revenue goals.
• Led 60 in sales and marketing. Enforced best practices and accurate forecasting
• Increased the company sales revenue by 450% in 2 years.
• Conceptualized and launched the first dedicated consumer product sales division.
• Played a key role in opening key new accounts in consumer division including Home Depot and True Value and in the commercial division including the Culinary Institute of America, Mohegan Sun, and FSU.
• Led all major account presentations and contract negotiations; point person in discussions to influence decision making and win customer confidence to unlock potential opportunities.
• Responsible to the CEO for strategic planning, sales development and growth, and P&L.
• Expanded product portfolio adding environmentally friendly products for the cleaning and plumbing categories including drain care and septic tank treatment.
• Created EcoNow and Oxy-Tabs brands and tasked with facilitating trademark registration.
• Conceived and designed pricing plans, sales strategy and branding for three divisions.
• Directed all aspects of combined physical and digital sales team.
• Managed multiple sales teams within 3 divisions including consumer, industrial and food service.
• Worked with the marketing department to develop product literature, sales aids, and training programs.