Ethema Health Corp (GRST)

[penny.dreamer]

ARIA Treatment Center Receives LegitScript Certification and Blue Cross Provider Number
November 25, 2020 08:45 ET | Source: Ethema Health Corporation

West Palm Beach, FL, Nov. 25, 2020 (GLOBE NEWSWIRE) -- via NewMediaWire --Ethema Health Corporation (OTCPINK: GRST) (“Ethema” “GRST” or the “Company”), is pleased to announce several very positive developments for Evernia Health Center LLC dba ARIA (“ARIA”). On November 24, 2020 ARIA received its LegitScript Certification. LegitScript is the credentialling body that provides certifications, without which companies in the Substance Use Disorder (SUD) industry cannot use pay per click (“PPC”) advertising on Google. ARIA has programmed a large portion of its marketing spend on Google PPC advertising. ARIA engaged the services of Dreamscape Marketing in June 2020 to build its website, manage the website SEO and manage the PPC advertising spend. DreamScape Marketing is a specialist marketing company in the SUD industry and is a very large and successful marketing company serving the SUD industry.

The Company is very pleased with the progress that ARIA has made in the first month of operations and now with the ability to expand the marketing program for the new treatment center, it expects to see rapid growth of the business. The Company is forecasting very strong demand in 2021 for SUD treatment services due to the traumatic effect that the Pandemic has had on so many people and the increases it has caused in substance use.

ARIA will be completing its licensing process in the month of December when the Department of Children and Family services conducts its audit that will change ARIA’s license status from probationary to full license. The audit is normally done within the first 90 days after receiving a new license. This is significant, as the full license status will allow ARIA to complete the process of getting in-network with several large insurers. ARIA has made significant progress on this front and ARIA recently received a provider number from Blue Cross, which it received much sooner than expected, allowing ARIA to admit Blue Cross insured clients.