I guess this would be good if you consider craft brewers to be the big winners over big alcohol. I can tell you as an investor I would much rather invest in constellation brands than in sweet water. But I look at cannabis as a different kind of commodity. I look at it the same way as I look at tobacco and 20 yrs from now I only see two maybe three major brands. And although I appreciate your dialogue apha will not be one of them at least not in the U.S. It will be major US companies that will consolidate and take over the industry.
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