Advanced Micro Devices Inc (AMD)

[blauboad]

Meanwhile, Sun's keynote had a similar theme, but their solution was to solve the problem using software (i.e. Java). That seems to me a better solution than using x86 (or in AMD's case, their self-serving AMD64 advocacy), when it clearly doesn't come close to meeting the low power and high embedded performance of ARM/MIPS

To be fair, Java is a pretty inefficient solution, particularly for resource-starved embedded processors, and we have not yet seen an AMD64 embedded processor. Certainly the Hammers aren't going to work in a PDA, but that does not mean the instruction set cannot be deployed in a stripped-down, low power design.

Both ARM and MIPS cracked a joke a Webber's expense when they took the podium for the high performance embedded portion of the conference

Not surprising, since Weber basically was proposing to make their companies, expertise, and designs obsolete. Whatever you think of likelihood of Weber's proposal, you gotta admit he's got some balls to announce it at a forum attended mostly by non-x86 people.