$GME - An unexpected goldmine
GameStop does have one enormously valuable asset, said Wissink, the Jefferies analyst. "GameStop is also sitting on a database of 16 million profiles of core gamers that they have a direct connection with. And they can tell you whether those gamers play more than one game," said Wissink. "So that's something that Microsoft (MSFT) doesn't have. Activision (ATVI) doesn't have. EA (EA) doesn't have. Those companies all know their individualized box in the matrix, but they don't have a view of the matrix."
It just depends on what GameStop's able to do with that customer data.
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