There are some great benefits to getting the SP higher. No matter how you look at it, there is a negative stigma attached to penny stocks traded on the OTC. For the company to getting better financing on better terms with less dilution, they need to draw attention from analysts and influential investors: Higher-priced stocks attract more attention from market analysts and a favorable view from analysts is excellent marketing for the company. They are also more likely to pop up on the radars of big institutional investors and mutual funds, many of which have policies against taking positions in a stock whose price is below a minimum value.
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