Titan Medical Inc (TMDIF)

[JEB11584]

As far as I'm aware its pronounced EE-No-s, The E and the O are both hard similar to the word Ethos, another greek word. That doesn't register as anus in my ears. But more so, I don't think the medical community is going to care even if it did sound somewhat similar to anus. They don't care about the name, they just care about what it can do. The demographic Titan is trying to market this medical device to isn't midwestern housewives who are going to get up in a tiff about a name brand.