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Sunday, September 06, 2020 8:48:24 PM
If you have a backlog of business of five months as they say, the issue doesn’t appear to be one of generating leads but rather on production and execution. I just don’t see how buying a marketing company is going to increase sales $2M per region per month, if you did only $3.5M last quarter and have 5 months of backlog. What we also don’t know is what kind of impact covid had on their ability to install and whether that is still impacting business.
To me it is all about installations and production (in other words executing operationally) which, in turn, is all about having trained and qualified installers; in other words do they have the capacity to hire and train people on the front line to keep up with sales. This is what I’d like to hear more about, what is needed to reduce a backlog of business. I assume revenue is not booked on the P&L until after the work is completed.
I’d generally like more details around the things they are communicating. There PR’s, while positive, sometimes creat more questions than answers. I am very much long here with my close to 2M shares but these are my thoughts “talking out loud”.
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