Old Copper Co. Inc. (f/k/a CPPRQ/JCPNQ JC Penney)

[ZLAZARUS]

This comment makes absolutely no sense.. “No, they are spending down excess cash so the waterfall stops just short of equity. Its just a matter of running enough commercials, during prime time if they have to.”

“So the waterfall stops short of equity.”

It’s called ADVERTISING. You know traditional brick and mortar retailers do this sort of thing. You know for people to walk through the doors and purchase items.

Is this a foreign concept for a business with cash reserves?