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Thursday, 06/25/2020 9:26:12 AM

Thursday, June 25, 2020 9:26:12 AM

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Creative Realities to Distribute Thermal Mirror in Canada
June 25 2020 - 09:00AM
PR Newswire (Canada)
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Canadian Distribution Marks the Latest Collaboration Between CRI and InReality to Help Businesses Safely Resume Normal Operations

LOUISVILLE, Ky., June 25, 2020 /CNW/ -- Creative Realities, Inc. ("Creative Realities," "CRI," or the "Company") (NASDAQ: CREX, CREXW) and InReality jointly announced today that CRI has been named the exclusive distributor of the Thermal Mirror temperature screening solution throughout Canada. Expanding distribution rights into Canada follows the companies' earlier agreement for CRI to manage all Thermal Mirror distribution in the United States.

(PRNewsfoto/Creative Realities, Inc.)

"In less than two months, CRI achieved significant market penetration for the integrated thermal device with AI platform in key U.S. accounts," said Ron Levac, CEO of InReality. "We believe the enthusiasm and knowledge CRI demonstrated in the early stages of our domestic collaboration will play a key role in helping Canadian businesses get back to work safely."

The Thermal Mirror is a turnkey, plug-and-play temperature screening solution that helps build employee confidence as shelter-in-place orders are eased and people return to work. The solution integrates thermal technology with the AI-enabled software platform from InReality, which works seamlessly with their mobile screening checklist app. Rich analytics enable the cloud-based platform to capture key datapoints, track anomaly alerts and generate logs with comprehensive audit trails to demonstrate compliance in the workplace.

"The InReality software platform is what transforms the Thermal Mirror from standalone product to a full, integrated solution, setting it apart in the increasingly crowded market for thermal measurement tools," said Rick Mills, Chief Executive Officer of CRI. "We've had an incredibly strong reception to the solution in the U.S., and we anticipate a similar response in Canada. This builds upon our partnership with Synnex as they will be our distributor in Canada and we anticipate having product available the first week of July."

The Thermal Mirror does far more than simply provide accurate, hands-free temperature screening for people as they enter a place of business. The solution delivers advanced reporting capabilities that are highly customizable to suit specific business customer needs. Its centralized, AI-enabled software platform supports virtually all workflows and requirements, and scales easily for deployment at scale.

The CRI Executive Team hosts webinars at 3 p.m. EDT each Tuesday and Thursday to educate enterprise end users about the importance of thermal monitoring in the workplace. Register for an upcoming webinar, or download archived webinars, video tutorials and additional assets to learn how the Thermal Mirror helps maintain a safe and healthy workplace.
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