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Alias Born 11/16/2006

Re: theArgiope post# 515

Wednesday, 12/13/2006 10:59:16 AM

Wednesday, December 13, 2006 10:59:16 AM

Post# of 3071
Competition

We will not be competing with Crox or Hushpuppies. The shoes will be used in different contexts. Can't get into too many LA clubs in crox. Can't pick up chicks in Hushpuppies :)

The cool factor is important. As far as price point, people said the same thing about $250 jeans a few years ago. Now look at companies like True Religion, bringing high end, expensive denim to the masses. Comparing Skins to Hushpuppies is like comparing True Religion to Wal Mart jeans.

The books you mentioned sound interesting, thanks.

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