ROCHESTER, NY / ACCESSWIRE / January 29, 2020 / VerifyMe, Inc . (OTCQB:VRME), a digital technology solutions provider specializing in counterfeit prevention, authentication, serialization, track and trace features for labels, packaging and products, is pleased to announce that its invisible QR code system was granted a patent by the U.S. Patent & Trademark Office .
VerifyMe Chief Executive Officer Patrick White , commented, "This milestone is an important achievement for our Company, especially as the U.S. government and industries become more and more vigilant against counterfeit goods."
This was evident in last week's January 24 article in The Wall Street Journal - U.S. Targets E-Commerce Fakes. The article highlights the Trump administration targeting e-commerce operators with broader enforcement in effort to compel companies to help root out fakes. That day, the U.S. Department of Homeland Security issued a Report to the Presidentof the United States entitled "Combating Trafficking in Counterfeit and Pirated Goods." The Report noted that counterfeiting erodes United States economic competitiveness and is a threat to national security. Among other things, we expect to see heightened enforcement from the federal government.
Mr. White noted that "While enhanced enforcement is a necessary and important step, we believe that our technology is an important step in solving this problem." Our proprietary and disruptive technology is the ideal solution to combat such counterfeits and strengthen brand protection. VerifyMe 's invisible QR code system, granted patent by the U.S. Patent & Trademark Office , is a key element for its RainbowSecure marking systems and VeriPAS tracking and authentication system. It is instrumental for linking the Company's invisible ink to a smart phone. It's a dual authentication process where two codes are generated, with the second code being randomly generated and assigned in a secure cloud database to the first code. Both codes are generated into one image for printing, so there is no risk of the two images becoming out of sync. The authentication process involved printing the first code as visible and the second code as invisible, reading and decoding the first visible code, sending it to the cloud database, receiving back the randomly generated invisible code, reading and decoding the invisible code with a reading device, comparing the results to the cloud data and displaying on the reading device if the document with the codes is authentic or fake. This is the only such system on the market today.
The RainbowSecure marking system is the world's most advanced invisible covert serialization and authentication solution, deployed through variable digital printing on HP Indigo printing systems. Its system is comprised with integrated dual authentication and tracking with VeriPAS Software . Its Invisible Authentication Ink provides invisible marking and serialization solutions in stopping product diverters and counterfeiters in their tracks.
The VeriPAS tracking and authentication system utilizes the power of invisible decoding and verification in the field, for tracking and investigating product diversion and counterfeiting. It is smartphone-enabled for quick and easy checks in the field and powered by an advanced GS-1 compliant cloud-based track and trace software system. VeriPAS Mobile Authentication and Tracking combines the power of RainbowSecure invisible marking with cloud-based authentication and tracking.
