Tuesday, January 14, 2020 9:32:34 PM
• Rice protein refers to vegetarian protein which is rich in vitamin E, amino acids, ferulic acid, and starch. It may be in the form of powder which sometimes it may be flavored or added to smoothies or health shake.
• Rice protein has high content of sulfur-containing amino acids, cysteine, and methionine. It helps to reduce blood sugar level and burns fat and aid in fat loss.
• Rice protein also allows to maintain good health of body and skin.
• Rice protein is considered to be an effective alternative to other plants and animal products such as soy as it contains high amino acid content. The amino acid present in rice protein helps in tissue rebuilding and it also found to aid in the recovery of muscles.
• Rice protein does not contain artificial sweetener and hence less chemical content is present as compared to other protein form products.
Market Drivers:
Increasing demand for proteins from sports and athletics
Rise in consumer consumption of healthy foods and drinks.
Market Trends:
Delicious flavor with smooth taste
Low cost of conventional rice protein
Market Opportunities:
Rising application of conventional rice protein in food & beverage industry
Increasing vegan population across the globe
Market Restraints:
Fluctuations in the price of the upstream product
complex manufacturing process
high production cost (RBT SOLVED WITH STATE OF THE ART EQUIPMENT)
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