Very true. It could be like what is happening with certain novel scientific applications in Neuroscience. Where there is a new technology, small microscope mounted to the base of the skull of a rodent to identify and visualize nerve activation in freely moving rodents while conducting very specific behavioral processes. This type of setup costs to consumers roughly $80,000-$100,000 a pop.
Obviously, the general public can't buy this. I mean, most laboratories cannot buy this. But that hasn't stopped companies like "Inscopix" from grossing close to $1 Billion in revenue (not sure of profit).
So, what I am trying to get at is that even though the cost could be high so that they can't tap into the general market (let's just say), they still have major companies they can approach to use this because of it's capabilities and securities. So, there are still potential avenues regardless if they can attract the entire market.
