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Bootz

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Bootz

Re: None

Monday, 12/04/2006 1:54:51 PM

Monday, December 04, 2006 1:54:51 PM

Post# of 147303
Apple aquires Proximity

Posted Dec 4th 2006 1:45PM by Erica Sadun
Filed under: Apple Corporate, Apple Financial, Apple Professional

According to Proximity's website, Apple has bought out all Proximity technology including their artbox workgroup and artbox enterprise products. Proximity's artbox is used to provide a single pro-level catalog content management system for both graphics and video clips. Its video asset management is used mostly in post production.

Artbox has been used by numerous broadcasters including WBNS in Columbus, Ohio, WHTR in Indianapolis, Indiana, WTHR in New Orleans, Louisiana, and the ONN 24 hour News channel. The Proximity acquisition further solidifies Apple's commitment to providing high-end post production products.

Via tuaw.
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