CV Sciences Inc (CVSI)

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Retail Graveyard, Vitamin Shoppe and others


Vitamin Shoppe (NYSE:VSI), has torpedoed as it’s sales tumbled for six straight quarters, and analysts expect it to post a 5% sales decline and a net loss for the full year.

Vitamin Shoppe’s stock tumbled more than 80% over the past three years and 90% over the past five. The company’s trying turnaround strategies including an expansion of its e-commerce ecosystem, new delivery services, higher marketing investments, and “retooled” pricing and promotion initiatives but its “too little, too late.”

Unfortunately, those efforts sound generic, expensive, and don’t really counter the growing threat of superstores and Costco. Its ongoing store closures might soften the impact on its margins, but it also weakens its brand presence against GNC. There are persistent rumors about GNC merging with Vitamin Shoppe, but combining two losers won’t make a winner -- as we saw with Office Depot.

https://www.fool.com/slideshow/these-11-retailers-may-not-survive-2018/