GNC Holdings Inc. (fka GNCIQ)

[TFMG]

GNC HOLDINGS a risky long into earnings

PITTSBURGH, July 1, 2019 /PRNewswire/ -- GNC Holdings, Inc., a leading global health and wellness brand, announced the launch of Beyond Raw LIT AF ( Advanced Formula), a premium extension of the highly successful LIT pre-workout supplement. Lit AF includes higher dosage amounts of the same high-quality branded ingredients in LIT with the addition of several new ingredients resulting in greater power, pumps and focus. The new Advanced Formula fuels intensity during users' workouts through clinically studied dosage amounts of high-quality ingredients and a caffeine blend that gives both an immediate and second rush of energy.
Currently, Lit AF will be offered in four flavors -- Gummy Worm, Icy Fireworks, Sweet & Tart, and Lemon Ice, but the brand will introduce new flavors later this year. Beyond Raw LIT AF will be available exclusively at GNC .
"GNC has seen tremendous success with the Beyond Raw LIT product since its launch in 2017," said Allen McClard, Chief Merchandising Officer of GNC . "As the brand has dominated the performance marketplace, GNC is thrilled to provide our consumers with a new, advanced option."


AVERAGE ANALYSTS PRICE TARGET $3.75
AVERAGE ANALYSTS RECOMMENDATION OVERWEIGHT
P/E RATIO 4.13
SHORT INTEREST 34%

COMPANY PROFILE
GNC Holdings, Inc. engages in the global retail of health, wellness and performance products, including vitamins, minerals and herbal supplements products, sports nutrition products and diet products. It operates through the following segments: U.S. & Canada, International and Manufacturing or Wholesale. The U.S. and Canada segment generates revenues primarily from sales of products to customers. The International segment generates revenue primarily from its international franchisees through product sales, royalties and franchise fees and also includes its China operations and The Health Store. The Manufacturing or Wholesale segment comprises of its manufacturing operations in South Carolina and its wholesale partner relationships. The company was founded by David Shakarian in 1935 and is headquartered in Pittsburgh, PA.