"As Aphria continues to drive the evolution of the industry, we are thrilled to partner with a technology leader like PAX to provide a new avenue for consumers to integrate cannabis into their lives," said Irwin Simon, Interim CEO of Aphria. "We are excited to bring our premium cannabis extracts from Solei, RIFF and our flagship medical cannabis brand, Aphria, to the PAX Era device and platform."
PAX has already sold more than 500,000 Era devices for oil concentrates in the United States and continues to see expansive growth.
"The expected legalization of vapes and concentrates will mark a significant turning point in the Canadian market, providing more choice and new experiences, while opening the door to a range of new consumers," added Simon. "Our strategic alliance with PAX sets the stage for our broad portfolio of vapes and concentrate products to come."
Aphria estimates Vapes & Concentrates will represent close to 30% of the entire Canadian adult-use market by 2021.
"This collaboration compliments Aphria's growing roster of strategic innovation partners, including Manna Molecular Sciences and Rapid Dose Therapeutics, as we pursue new innovations that will change the way consumers interact with cannabis in the future," said Simon.
PEOPLE CALLING SCAMS ARE SCAMMERS THEMSELVES!-SP
